Safeback was founded in 2016 by three engineers and backcountry enthusiasts in Western Norway - Tor Berge, André Mjølhus, and Sigmund Andreassen. After analyzing the avalanche safety equipment available today, they realized that there was a lack of innovation and investment in solutions for the avalanche victim under the snow. They then set out to create user-focused products that reliably get backcountry travelers home safe. Safeback’s research and development has targeted the problem of asphyxia under the snow. Their initial product, Safeback SBX, is a breathing assistance system which actively provides clean air to the victim’s breathing area under snow, extending the survival window for up to 90 minutes.